Yalda Shaygy is a founder of Rose Toronto, an organic beauty oil company based in Canada. She is an incredible mother of 2 and a passionate entrepreneur with a huge heart. In this episode she speaks about expanding a beauty brand, creating a successful partnership, parenting, & staying strong & balanced during challenging times. Yalda Shaygy: Motherhood, Perseverance & Building a Successful Business 1:20 - Rose and Yalda's Background 4:15- Knowing your Audience & Growing on IG 5:12 - Creating a Hand Sanitizer Line & Giving Back 7:00 - Advice to Entrepreneurs Starting Out 8:00 - Yalda's Market Research Process & New Product Creation 10:30 - Relationships & Finding a Supportive Partner 14:00 - Stress Management Tips & Routine 16:00 - The Next Trends & Opportunities in the Market 18:00 - On Failure & Lessons Learned 21:00 - Finding Balance between Family Life & Business 25:00 - Essential Resources 27:30 - A Millennial is, a Millennial Should be & a Millennial is Not Connect with Yalda Website: www.rosetoronto.ca/ Instagram: @rosetoronto.ca @yaldashaygy LinkedIn: www.linkedin.com/in/yalda-shaygy-43618441/ Learn more about Yalda's Story: https://www.itsovereasy.com/insights/how-starting-my-own-business-saved-my-life